The SMEs' guide to selling globally

Is your business shipping internationally yet? It’s one of the best ways to grow – after all, there’s a big world out there full of potential customers!

For SMEs, getting started with international shipping can seem overwhelming and complex, but it’s much simpler than you think – especially with a global logistics leader like DHL Express on your side.
We’ve rounded up some key international shipping best practices to help you with the first steps. Here’s a quick snippet:

Choose your target markets carefully

It goes without saying that you’ll want to focus on the countries where demand for your products/service is high. You should also consider local customs rules and regulations – these will impact the ease of entering the market.

Partner with a reliable shipping partner

70% of online shoppers said that recognizing the logistics provider was important to them when placing an order. Having a trusted brand name like DHL Express at your checkout could be the reassurance an international customer needs to complete the sale.

Offer flexible delivery

With DHL Express’ On Demand Delivery, your customers can choose exactly when and where their orders are delivered – with full tracking too. Happy customers and fewer failed deliveries for your business – win-win!


Please take a closer look at our Global Export Guides - Your essential Export Guides are here!


Whether you’re planning to sell to India, China or Japan, you can discover local consumer insights to help your business appeal to shoppers there.

And rely on DHL Express for cross-boarder delivery.